Fact

The truth is, more than 40% of non-HP ink cartridges failed, according to a study by Buyers Laboratory Inc (BLI), with 11% being dead on arrival and 31% expiring prematurely.¹

In the same study, however, not a single Original HP ink cartridge failed – they were 100% reliable.¹

Quality and reliability are at the heart of HP, helping you to avoid the cost and frustration of faulty cartridges:

• HP invests between three and five years to develop and manufacture each line of inks, so you know you’re always buying the best. There are no shortcuts to quality.
• With Original HP inks, you always get an unused, brand-new cartridge to live up to your expectations.

Fact

If it sounds too good to be true, it probably is. Research conducted by third-party analysts showed that Original HP ink cartridges produce, on average, 50% more pages than non-HP ink refilled, new build and remanufactured tested cartridges.¹

In other words, you would need to buy six third-party ink cartridges to print the same number of pages produced by just four Original HP Inkjet cartridges.

HP’s page yield⁴ data for text/graphics is based on ISO (International Organization for Standardization) testing methodology (ISO/IEC 24711), which is the standards body recognized by most of the printing industry.

Fact

We can’t say for others but we know for a fact that Original HP ink cartridges are designed and proven to not dry out after months of non-printing.⁵ Tests conducted by Wirth Consulting prove that HP inks can be stored up to 90 days for HP Home Printers⁵ and 180 days for Office Printers⁵ under specific climate conditions and still print beautifully. HP recommends turning off your printer when you don’t use it for longer periods of time, such as when you leave on Holiday. Also, make sure you store the cartridges sealed in the original package until they are installed.

You can read more about storing and handling ink cartridges at hp.com/go/learnaboutsupplies.

Fact

Original HP ink cartridges, offer you consistently precise printouts and life-like pictures; HP delivers high-quality output that lasts. Indeed, prints made with Original HP inks printed on recommended HP photo papers typically last more than 50 times longer than prints made with third-party inks, meaning all your photos will still be there for you when you want to take a stroll down memory lane.³ Whether it’s a critical business document or a treasured photo, Original HP inks continually deliver prints that stand the test of time.

You can see how long your photo will last with Original HP inks and photo papers. Check out the Light Face Simulator at hp.com/us/en/solutions/business-solutions/printingsolutions/printpermanence.html#!&pd3=1.

Fact

Reusing is a good but recycling is even better. That is why remanufactured and refilled ink cartridges aren’t as environmentally friendly as they appear

At HP, we believe in maximizing value by employing a hierarchy of reuse and recycling options. Print what you intend to print and get it right the first time. Reused cartridges don’t always perform the same and that is why at HP we created the pioneering HP Planet Partners return and recycling programme, enabling simple, convenient recycling of Original HP Inkjet and LaserJet supplies.²

HP committed to helping our customers recycle responsibly, recycling over 17,000 tons of ink and toner cartridges in 2016. More than 75% of our ink cartridges are now manufactured with “closed loop” recycled plastic.²

Fact

The reliability problems associated with non-HP cartridges can cause printing problems—and may even harm your printer.

Some of the non-HP inks tested by BLI clogged printheads during testing, rendering 40 out of the 48 printers tested unusable due to major print quality defects that could not be fixed, even after using Original HP ink cartridges to perform repeated head cleaning routines. In other words, 4 out of 5 printers tested were permanently damaged by use of non-HP ink cartridges - which can cost you time and money.¹

Original HP cartridges are engineered to work with specific printers—so you can depend on reliable performance not hurting your printer.

Fact

Consider what you’re actually paying for. A lower initial price might seem like a good idea in the short term, but it may not a smart investment. There are other factors involved beyond the initial cost of purchasing equipment and supplies such as quality, reliability, efficiency and productivity that you should consider. This is referred to as total cost of ownership (TCO) and it is a more accurate way of determining how much it will cost for a consumer to print. Consider the hidden costs of using third-party inks such as:

• Replacement costs for faulty cartridges
• Reprint costs due to low quality prints
• Productivity costs and valuable time loss due to printer downtime
• Costly repair or even replacement due to potential printer damage caused by non-HP inks

For small business owners, a busy family or even a growing company, every penny counts. To help you lower your printing costs while optimizing the printing experience, HP has strategically created wide portfolio of cartridges to suit every need and pocket:

• Standard cartridges: HP experience at a pocket-friendly price
• High yield (XL) cartridges with lower cost per page
• Multi-packs for convenient purchases and lower cost per page
• Photo & Office Value Packs: ink and paper combined so you can save on both

Fact

While the printer is an important part of the equation, the cartridge, the ink and the printheads each play a significant role in producing brilliant prints or documents. Original HP ink is a complex fluid that must be chemically and physically compatible with every part of the printer, including the ink cartridge components, printhead, nozzles, printer parts and paper.